Back in June, I reported that due to the current pandemic, the September 2020 ADAC SimRacing Expo at the Nürburgring had been canceled, but that the organizers announced a completely “Super Sim December” virtual concept Expo running from December 11th to December 20th.
Sadly enough, the organizers of the ADAC SimRacing Expo have now regrettably confirmed that this digital replacement event, is also canceled. We are sure they will more than make up for it in the 2021 edition.
Official Webpage – www.simracingexpo.de
Official Statement:
November 26th, 2020 – The organizers of the ADAC SimRacing Expo are pulling the ripcord. The planned Super Sim December, as a digital replacement for the annual ADAC SimRacing Expo – is canceled. The comprehensive digital offer of streams, online races, and product demonstrations will not take place in December 2020 as planned due to the tightened regulations in connection with COVID-19.
Safety first: Super Sim December cancelled
The organizers from ADAC Mittelrhein and Cowana deeply regret the cancellation, but the welfare of all employees and production teams had top priority, according to the managing directors of both companies. The Corona pandemic has also made the search for partners and sponsors particularly difficult, as many companies are currently managing their budget plans rather cautiously.
The organizers constantly publish further information on www.simracingexpo.de and the social media channels Facebook, Instagram and Twitter.
About ADAC Mittelrhein e.V.:
With its more than 730,000 members, ADAC Mittelrhein e.V. covers the regions around Koblenz and Trier, the capital of Rhineland-Palatinate, Mainz, and parts of Rhinehessen. ADAC Travel & Event Mittelrhein GmbH, as a wholly owned subsidiary of ADAC Mittelrhein e.V., is the organizer of the ADAC SimRacing Expo and thus one of the largest gaming trade fairs in virtual motor sports.
About co|wana GmbH:
co|wana GmbH, based in the district of Fürth, is a full-service marketing agency that has been at home in the electronic entertainment industry for many years and has been jointly responsible for the organization of the ADAC SimRacing Expo since 2018. The clientele of co|wana includes ADAC Mittelrhein e. V., Bethesda Softworks, Red Bull and Constantin Film. Under the brand media|lounge, the team organizes, among other things, a 1,000 square meter joint fair stand at the gamescom in Cologne. In addition, co|wana GmbH operates various websites, has its own esports teams and a streaming studio at the company’s headquarters.